For GC Incentives, there is only one way to celebrate 20 years of groundbreaking innovation, and that’s with more innovation.

When the company began in 1997 as GiftCertificates.com, gift certificates were an innovation. Making them accessible online marked another significant breakthrough, as did using them for employee rewards and incentives. GiftCertificates.com was at the forefront, helping to introduce all of these advances.

OCTOBER 1997

1-800-PRESENT

 

Founded as a phone-based gift certificates business. In 1999, the business strategy shifted towards the internet and the company name was changed to GiftCertificates.com.

APRIL 1999

GIFTCERTIFICATES.COM

 

Launches its website, maintaining 1-800-PRESENT as its Customer Service support number.

GiftSpot.com, a provider of private label digital gift certificates and technology services for merchants, was founded by Jeff Reifman, Mike Ahern, and Charles Simon.

September 1999

SuperCertificate

 

GiftCertificates.com debuts its SuperCertificate, a gift certificate to GiftCertificates.com.

February 2000

GIFTPOINT.COM

 

GiftCertificates.com merges with GiftPoint.com, GiftCertificates,com’s chief competitor. As a result of the merger, Giftpoint’s Customer Service and Fulfillment were moved to GiftCertificates.com’s New York office.

GiftPoint.com was founded by Doug Nielsen & Julie Mahloch in August, 1998.

February 2001

1,000,000

 

The One Millionth order was placed.

December 2008

GiftCards

 

GiftCards App, the first iPhone app to select, personalize and purchase gift cards developed with Trillusion Media, Inc.

July 2013

GiftPass

 

GiftPass app is launched as GiftCertificates.com teams with Microsoft Corp. to create a new consumer buying experience.

March 2015

GIFTCERTIFICATES.COM

 

GiftCertificates.com debuts its new mobile responsive client interface.

 

After 20 Years of Innovation, GC Incentives Is At It Again

When the company began in 1997 as GiftCertificates.com, gift certificates were an innovation. Making them accessible online marked another significant breakthrough, as did using them for employee rewards and incentives. GiftCertificates.com was at the forefront, helping to introduce all of these advances.

Read the Press Release

TODAY, GC HELPS YOU PROVIDE AUTHENTIC, PERSONALIZED RECOGNITION THAT IS EASY AND UNCOMPLICATED

It’s all about driving business performance. GC works with a variety of large corporate accounts and strategic alliance partners to boost revenue, unlock customer value, protect market share and drive employee performance/engagement. GC has experience helping corporate clients and strategic alliances in the following key areas.

View Our Sales Incentive Guide

Allowing the gift of Choice with over 200 MERCHANTS

Our original GIFT. The SuperCertificate is the ultimate GIFT of choice. This GIFT allows your recipient to choose from hundreds of their favorite gift cards, all in one convenient location.

Shop SuperCertificates

What will the next 20 years bring for GC?

While specifics might be hard to predict, it’s a fair bet we will keep bringing innovation to the industry we helped create. “We like to shake things up,” said CEO Buer. “It’s worked pretty well, so why stop now?”

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